Selling in the East: what to know before launching your Brand in China

Every company that gains success in the west market sooner or later dreams about selling in the East and specifically in China. Compared to the past decades, positioning your brand in the Chinese market is easier as it’s plenty of Digital and Training agencies which help international companies to: understand the Chinese culture and how … More Selling in the East: what to know before launching your Brand in China

COVID-19 boosts the video conferencing services market

Since the COVID-19 started to spread through the entire planet, millions of people were forced to change their lifestyle with a specific and “simple” request from governments: STAY AT HOME. A lot of companies, especially in IT and Telecommunication industries, asked their employees to work from home as with the current technology we have it … More COVID-19 boosts the video conferencing services market

Why should you adopt an Editorial Calendar?

Does it sound familiar to be in situations like “Damn! I forgot to buy this product at the supermarket, now I have to go back!” or “I’ve completely forgotten Lara’s birthday party was this weekend”? Those things happen because most of us don’t use reminders, pretending to have a super brain. If we forget to buy … More Why should you adopt an Editorial Calendar?